Bass Fishing

Features

• UFR blank design (Ultimate Flex Reinforcement)
• 3X the strength and lifting power of traditional rods
• High quality guides
• Light weight
• Japanese EVA

The new Sensation Axis Series delivers performance-driven 2-piece bass rods with timeless styling. Spanning six models, from a 5’0″ Ultra-Light for finesse techniques to a 7’4″ Heavy Power for demanding applications. Built on an IM6 Carbon blank for strength and sensitivity, these rods excel in a variety of fishing scenarios. Rubber cork grips provide a comfortable, secure hold, while the low-profile reel seat enhances ergonomics.

• IM6 Graphite
• Durable Guides
• Rubber Cork Grips

Highlights

• Carbon Composite
• Split EVA grips

       FEATURES

• Corrosion-resistant graphite body
• CFR: Cyclonic Flow Rotor
• 1 ball bearing + 1 roller bearing
• Quick-Set infinite anti-reverse system
• Machine cut brass pinion
• Aluminium spool
• RES II: Computer balanced Rotor Equalizing System
• Design graphite handle
• ABS handle knob (T-shape on size 55 & 65)
• Multi-disc, Japanese oiled felt drag washers

Features

• Aluminum spool with 150m top shot braid
• One way clutch ball bearing
• Instant anti-reverse brake system
• Left/right exchangeable handle
• Computer balanced rotor
• Zinc alloy drive gear
• Brass pinion gear

Smash Bass Casting Rods – 2 Piece

Fresh from the lab, 13 Fishing’s Fate V3 Spinning Rod has broken out of its test tube and is here. Without trying to re-invent the wheel, we added Evolve Soft Touch custom reel seat and Airfoil Carbon grips to manufacture grip and feel at absurd levels. The PVG 36T graphite blank decreases the weight and increases the sensitivity pushing the blank to be that much better’er. This rod is 100% gluten-free in order to be lightweight but we also managed to include tangle free guides with Zirconia inserts. Most importantly, we added the Snaggletooth hook keeper because it turns out that people like to store the baits in between uses.

Continuing the legacy of tournament-proven performance, the Shimano Curado MGL 150 is the lightest Curado ever built — delivering unmatched versatility, smoothness, and precision for serious anglers.

EY-C-7101H Casting Heavy 7’1” Swimbait

EY-S-701M Spinning Medium 7’0” Finesse

EY-S-701MH Spinning Medium Heavy 7’0” All Rounder

EY-C-661MH Casting Medium Heavy  6’6” Spinnerbait

EY-C-691M Casting  Medium 6’9” Jerkbait

EY-C-701MH Casting Medium Heavy 7’0” Worming

EY-C-721MH Casting Medium Heavy 7’2” Chatterbait

EY-C-741H Casting Heavy 7’4” Frogging

The Okuma Helios Bass rod series is purpose-built for serious bass anglers who demand sensitivity, strength, and technique-driven performance. Constructed on a premium 30-ton TORAY carbon blank with Nano Carbon technology, these rods deliver exceptional lightness and crisp responsiveness, allowing you to detect subtle bites and set hooks quickly and confidently.

Equipped with Fuji K-Series double-foot guides, the Helios Bass range handles braided lines with ease while minimizing line slap and eliminating tip wrap during aggressive casting. Premium cork grips provide excellent comfort and control, while the custom colour-matched reel seat hood adds a clean, professional finish. 

Okuma’s most expansive technique specific bass series yet, the Psycho Stick includes 12 models ranging from 6’10ML to a 7’11XH Swimbait rod and everything in between. Built on a 30-Ton Toray Carbon blank with Nano Carbon technology the blanks are light, sensitive and super responsive. The blank is reinforced with Okuma’s OPP Wrap that adds protection to the blank and improves strength. We also paired it up with Fuji components and a marbled swirl EVA handle to reduce weight and improve comfort. 

Yum Dinger 4"

Pack size: 10/pack

• Size:  5 inches
• Baitfish imitator
• The Super Fluke gets a paddle tail to provide a hard-thumping sound to go with a universal baitfish profile
• Salt-impregnated
• Deadly on a weightless or belly-weighted hook, or on the back of a swim jig or vibrating jig

Tungsten nail-style weights sized to fit the patented Rattle-Snaker® tool for easy insertion in the body of ElaZtech® baits

Conical ribbed design holds securely in ElaZtech® and conventional soft plastics

Ideal for Neko rigging, tiny child rigs, hover strolling, and other finesse techniques

High-density tungsten composition for minimal size to weight ratio

Available in 1/32, 1/16, and 1/8 ounce sizes in a #1 hook. Available in 1/16, 18, and 3/16 ounce sizes in the 2/0 hook. Available in 1/4 and 3/8 ounce sizes in the 4/0 hook. The Hover Missile is going to be the head to have for catching those stubborn suspended bass, schooling bass, and the bass you see on FFS.

Quantity per pack:

1/2 Oz – 5 per pack

3/8 Oz – 6 per pack

1/4 Oz – 8 per pack

1/8 Oz – 10 per pack

Quantity per pack:

Colorado | Gold – 2 per pack

Colorado | Silver – 2 per pack

Willow | Gold – 2 per pack

Willow | Silver – 2 per pack

Equipped with a ScrewLock keeper, the BallHead Finesse Jig locks your soft plastic trailers in place, reducing the need for constant replacements and saving you money over time. Whether you’re finessing pressured fish or power fishing structure, this jig delivers unmatched durability, action, and versatility.

A perfect match for action trailers like the Zoom Z Craw Jr

Quantity: 1 per pack

Composition: Lead

Weight: 1/2oz

Pack Size: 1/Pack

Hook Size: 4/0

Composition: Plastisol

Length: 4"/102mm

Pack Size: 8/Pack

Recommended hook: #1/0 offset hook

Unique head design excels around all types of shallow water cover

Built around heavy duty 4/0 VMC® flipping hook

Hand-tied 100% silicone skirts and wire trailer keeper

Durable, colour matched head paint schemes

Hallmark ‘cross eyes’ for added attraction

Available in 3/8, 1/2 ounce weights

Quantity: 1 per pack

• Realistic mullet profile accurately mimics the most prolific inshore forage species
• Rounded wedge-shaped tail provides realistic swimming action at a wide range of speeds, including extremely slow retrieves
• Lifelike body design includes lifelike gill plate, eye, and fin detail
• Molded from ElaZtech® superplastic material for extreme durability and maximum buoyancy, allowing for top-to-bottom presentations
• Back and belly hook pockets for weedless rigging and easy jighead alignment
• Available in 3.3” and 4” ‘finger mullet’ sizes in the ten most popular inshore color schemes

A tournament quality bladed jig in a bite-sized package, the MiniMax™ has quickly become a must-have for serious bass anglers as it is ideal for situations that call for a more subtle approach and compact presentation, or in smallmouth and spotted bass fisheries.

Perfect for smaller bodies of water or when a little bit of finesse is in order, this scaled down ChatterBait® model offers the same erratic action of the Original but in a more compact package.

• Downsized stainless steel blade and DECOY Egg Snap
  
• Starts vibrating immediately with direct to head connection
  
• Smaller head with enlarged collar for a compact profile and improved balance
  
• Wire tied silicone skirts
  
• Deflects cover to prevent snagging
  
• Blade strikes the head to produce unique sound
  
• High hookup ratio with custom medium wire 3/0 DECOY hook
  
• Holds ElaZtech and other soft plastic trailers securely with dual wire keepers
  
• Skips easily thanks to head design and compact profile

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest bait on top level tours in the last ten years—the ultra-refined JackHammer™ features premium features and top-notch componentry that make it the most advanced bladed jig ever built.

• Award-winning ChatterBait® Elite EVO™ design with low-profile, 96% tungsten head for faster sink rate and unique sound profile
• Direct head-to-blade connection and trademarked hex-shaped ChatterBlade®
• Designed to start vibrating immediately and produce an erratic hunting action
• Custom heavy duty 5/0 black nickel needlepoint hook
• Hybrid molded split grip and wire trailer keeper holds ElaZtech® and standard soft plastic trailers securely
• Highly detailed pro-designed head paint schemes and skirt color patterns, oversized lifelike 3D eyes
• Wire-tied 100% silicone skirting for maximum longevity
• Stainless steel blades offered in plated, painted, and glitter coated finishes

Pre-rigged jighead and plastic combo engineered for use with forward-facing sonar (FFS)

Revolutionary line-through jighead with recessed bottom line tie provides the perfect line angle for precise horizontal balance, pendulum swings, and depth control

Balanced head design and naturally buoyant material couples to provide the perfect horizontal posture

Forked tail with thick lower lobe produces a lifelike quivering motion

Medium wire 3/0 black nickel sickle shape needlepoint hook offers an excellent hook-up ratio and keeps fish pinned securely

Color matched bodies and heads with realistic 3D eyes tempt even the most finicky fish

One pre-rigged jighead/plastic combo and one spare body per pack

The SWAG LT Swimbait combines a wide, stable swim action with a versatile Over/Under Line-Through harness for dorsal or belly hook rigging. Built from 10X Tough ElaZtech®, it slides up the line on hookset to prevent thrown hooks. Features include a keeled tail, internal rattle, and twin clip keeper.

Exclusive SWAG™ Tail with proprietary wide wag/swim action

Includes heavy-duty 3/0 (5”) or 5/0 (6”) sickle-shaped black nickel hook for dorsal hook rigging near vegetation, wood, rock and other cover

Includes size 4 (5”) or size 2 (6”) treble hook for belly hook rigging and enhanced hookup ratio

Underbelly Twin Clip treble hook keeper

Stable action at a wide range of swimming speeds

Internal audible glass rattle

Available in 5” (3/4-oz) and 6” (1.25-oz) sizes

The Shadtron™ LT is a lifelike swimbait with an innovative over/under line-through harness for top or belly hook rigging. Its wedge-shaped tail creates a genuine shad motion at various speeds. The detailed body includes accurate gill, eye, scale, and fin features, while its 10X Tough ElaZtech® material ensures durability. Custom heavy-duty 3/0 or 5/0 sickle hook included. The balanced weighted harness and buoyant material keep the lure balanced, even on slow retrieves, during the fall, and at rest.

This finesse-sized 3.75” split-tail soft jerkbait is ideal for situations when smaller baitfish are on the menu, whether drop-shotting for smallmouth, jigging on the bottom.

Whether you fish fresh or salt, shallow or deep, these Pro-Cure® Super Gel-infused, salt-impregnated, 10X Tough ElaZtech® superplastic forked tail soft jerkbaits are a must-have addition to your arsenal!

5/pack

Composition: Plastisol

Length: 6" / 152mm

Quantity per Pack: 10/Pack

Composition: Plastisol

Length: 5" / 127mm

Quantity per Pack: 10/Pack

Composition, Plastisol

Length, 6" / 152mm

Quantity per Pack, 10/Pack

Designed for 2/0 wide gap or straight shank hooks

Recommended rigging: Texas Rig, Drop Shot Rig, jig head or even a shaky heady.

Limit Offset Worm Hook

TC Teflon coating

Available in: 1/0, 2/0, 3/0, 4/0, 5/0, 6/0

Suitable for Extra wide gap hooks or swimbait hooks

Texas Rig / Mojo or Carolina Rig / Split Shot / Weightless / Dropshot

4.3 UltraPoint® Technology

Opti-Angle Needle Point

1X Strong

2X Short

Ringed eye

Forged

Nor-Tempered

Pesca Premium Weedless Wacky Hooks

Tournament grade hooks

Teflon Coated

Available: 1/0, 2/0, #1

Quantity: 12/pack

Size = 4 inches

Ringed body and curly tail

Salt-impregnated

20 pk

Z-Man SMH™ WormZ™ size: 6.5" (7-pack) Floating

Z-Man Turbo FattyZ™ size: 6" (5-pack) Floating

Z-Man Drop KickerZ™ 3.5" 5/pack 

Boogie Bomb Size: 2.5" 2/pack

DESIGNED FOR JIG HEAD RIGGING, EXTRA WIDE GAP OR SWIMBAIT HOOKS, RECOMMENDED RIGGING: Jighead / Weedless Swimbait Hook / EWG Style Bass Hook

Designed with forward-facing sonar in mind, the Eko Shad features more angles and flat sides that provide enhanced visibility. This unique design makes it easier for fish to spot, ensuring your bait stands out in any fishing condition. Hexagonal "Pockets" for Enhanced BaitFuel Release

F.A.S.T. (Fish Active Scent Technology®)

RAPALA Deep Mavrik® 110 / Running depth: 10'

All in one Kit

Ultra Realistic Colour Patterns • Blister molded packaging to ensure every bait swims straight out of the pack. • Phthalate free material

Size: 4"

Pack size: 4/pack 

Composition: Plastisol

Length: 3.8"

Pack Size: 6/Pack

Type Creature Bait, Craw Bait, Jig Trailer

Composition: Plastisol

Length: 2.4"

Pack Size: 8/Pack

Type Craw, Creature, Trailer, NED

Designed to be rigged weedless for a supremely versatile topwater presentation, the 6th Sense BuzzGill 4.0 Creature Bait delivers commotion that instantly grabs the attention of any nearby bass. Built with lifelike fins, body features, and a center slot that securely holds an EWG hook, the BuzzGill also comes equipped with a split tail that kicks, sputters, and buzzes across the surface during the retrieve. Perfect for reeling over the tops of grass beds or around specific pieces of cover, the BuzzGill is also a stellar choice for efficiently covering weedy flats where bass are often scattered across a vast area. Providing the appearance and sound that fires up predators looking to pick off an easy meal.

Composition: Plastisol

Length: 3.7"

Pack Size: 8/Pack

Type: Trailer, Carolina Bait, Texas Bait, Craw Bait, NED

Composition: Plastisol

Length: 5.3"

Pack Size: 8/Pack

Type: Worm, Shakey Head, NED, Weightless

For enhanced rigging and performance, the Hondo includes a hook slot in the belly for easy, weedless rigging and solid hookups, along with a hook alignment line on the back to ensure perfect balance and tracking every time. Swimbait, Trailer, Creature Bait

6th Sense Panorama Length: 3.5 inches Ideal for: Mid and Large-sized predators, great for both finesse and power fishing

Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. TPE material is extremely durable and allows bait to float. Tapered, ribbed tail gives subtle action with the slightest movement.

The Janitor™ is the fearless worm ready to tackle the toughest tasks. When you’re looking for a bite and need assistance to get the job done, count on the Janitor™ to roll up its sleeves and dive right in.

The Kickman™ lives up to its name with a natural, kicking paddle tail that produces lifelike movement even at the slowest retrieves. Designed to mimic a real baitfish, its salted belly ensures a perfectly balanced and stable swimming action, while adding an irresistible flavour that keeps fish holding on longer.

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack. Back ribs allow the angler to rig either side of bait to maximize usage and helps hide hook point. Forward-facing legs provide subtle, secondary action with the slightest.

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either side of bait to maximize usage. Hinged arms create unique dual actions. Forward-facing legs provide subtle, secondary action with the slightest movement.

Body Length: 3-1/2", Item #: CCMMN35ELSD

The Bass favourite has learned new tricks. The Super Shadow Rap Glide swims in a fish catching S-pattern, but that’s just the start. When you need to adjust the swimming depth, the revolutionary Screw Diver System (SDS) allows you to modify the lure’s weight with changeable tungsten weights

Versatile use for modern Neko technique and live baiting for freshwater predators 

The deep belly of the Super Fluke causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt both limit-sized bass and the biggest fish on your lake. Rigged weightless, it skitters across the surface like an injured shad, but a belly-weighted hook or some insert weights allow you to employ it as deep as necessary.

Responding to popular demand and the requests of the Zoom pro staff, the company hereby introduces the Magnum Ultra-Vibe Speed Craw, a larger model with the same basic proportions as the original. “The original is one of the best baits Zoom has ever made,” said Bass Pro Tour competitor and 2013 Forrest Wood Cup Champion, Randall Tharp.

With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many. It’s great by itself, dragged slowly across the bottom or pitched into heavy cover, but you can also affix it to the back of a swim jig or a vibrating jig for the deadliest trailer ever.

When you throw a Tantrum, bass better be ready! Introducing the new 3.75” Tantrum Craw – built to push fish over the edge. Its signature cupped legs and side appendages erupt with lifelike action whether you’re pitching it, dragging on a mojo rig, or as a trailer. Its kicking action is triggered as soon as it hits the water even with light weights to provoke aggressive strikes. The meaty head and body lock onto a 3/0 or 4/0 hook, making it deadly across a wide range of techniques.

Building on the success of the Tantrum Craw, the lineup now expands with a bigger, bulkier 4.25-inch version designed to target big bass. It retains the same proven profile and action-packed appendages, allowing you to fish the lightest weight possible while presenting a larger, more enticing profile. Its signature cupped legs and side appendages come alive with lifelike action whether you’re pitching, punching, dragging it on a Carolina rig, or fishing it as a jig trailer. The kicking action starts instantly on entry, even on lighter weights helping trigger aggressive strikes. A meaty head and body lock securely onto a 4/0 to 6/0 wide gap or flipping hook, making it the ideal choice when targeting bigger bass on heavier gear.

The new McCrawly builds on the success of the McCraw with 3 major improvements: bulked up the head and body for improved rigging and durability, improved the action on the fall with the addition of our new Easy Start legs and increased the weight by 10% for a better overall rate of fall.

Whether you’re pitching it to shallow cover on a Texas rig, dragging it behind a Carolina Rig or fishing it as a trailer on a jig, the Kick N Craw delivers an insane amount of action to trigger aggressive bites from bass. Built on a realistic Craw profile and paired with two large curly legs it does what it’s name implies and kicks with ease. It also features a thicker header to prevent tear outs when Texas rigging it and fishing heavier line or braid.

Rig it on the top or flip it over and rig it again there is just no wrong side on the new Mirror Craw. It features two kicking pincers for maximum action and a broader profile to add bulk, while the highly detailed appearance ensures no matter which way it lands or falls, it will always be the right way when a bass is concerned. We also incorporated a double-sided hook slot enabling anglers to get more bang from each bait, once a side tears out simply switch it around and keep catching.

A super soft tail, compact body and loads of action make for a good grub, but we didn’t want a good grub, we wanted a great one. The 3.5” Pro Series Grub delivers thanks to its oversized kicking tail that pulses at even the slowest speeds, and you can also burn it on the surface like a topwater. The body is packed with salt enabling the tail to kick on the fall even when fished weightless making it an excellent option when fishing pockets in cover or pitched on a Texas rig, perfect for Sonar applications on a jig head.

The Nemesis bridges the gap between a curly tail worm and a grub on steroids, offering a big, profiled meal to a hungry bass. Its compact tail delivers a similar action to a paddle tail but without the side-to-side roll and is ideal when bass want less vibration. Packed with salt it casts a mile and enables you to fish smaller weights to achieve the perfect strike triggering fall.

The Draw 9” is a high-performance glide bait built for one purpose: catching the biggest fish in your water. Co-designed with elite angler and swimbait specialist Ben Milliken, this bait was the result of nearly three years of testing, tweaking, and fine-tuning by the 6th Sense Lure Lab. Every element—from action to finish—was crafted to give you the best shot at the fish of a lifetime.

The 6th Sense Duke Lipless Crankbait is built to dominate any water column—now available in two precision-tuned sizes. Whether you’re covering water fast or making finesse presentations, the Duke delivers tight vibration, loud rattle, and the premium finish you expect from 6th Sense.

The adaption of the Winged Fluke is a fresh take on the classic Super Fluke lure for today’s bass fishing challenges.

PESCA Pro Frog / Swim Jig Rods | Durable Freshwater Bass Fishing Rod

The Scramble. Designed for anglers who live for heart-pounding topwater action

The 6th Sense Cloud 9 Series is the ultimate line of deep diving crankbaits. Premium colour schemes are what set these baits on a cloud above the rest - fish simply can't resist them. The unique bill and body profiles were engineered to ensure true running depths while maintaining stabilized action to stay inside your strike zone.

The 6th Sense Cloud 9 Series is the ultimate line of Mid to deep diving crankbaits. Premium colour schemes are what set these baits on a cloud above the rest

The Provoke DD series of jerkbaits, meticulously crafted by 6th Sense top professionals. The Provoke 97DD, while maintaining similar attributes of the 107DD, offers a distinct size advantage for different fishing situations.

• Length 5"
• 10/pack
• Salt Infused

• Length 2" / 50mm
• Weight 1oz

Product Specs

• Available Sizes: 12mm, 18mm, and 24mm
• Quantity: 1 per pack
• Material: HyperStretch­™ TPE
• Integrated Weight Slot
• Buoyant Construction

Data sheet

Composition: TPE

Length: 20mm Dia Ball | 110mm Overall Dia

Pack Size: 1/Pack